Hospitality terms & conditions
1. Booking & payment
All hospitality packages sold on bcfc.sitickets.co.uk are supplied by Birmingham City Football Club plc ("the Club") and fulfilled by Sports Illustrated Tickets as authorised ticketing partner. A booking is confirmed only once full payment has been received and a confirmation email issued. Prices shown are per guest (or per package, where stated), include VAT at the prevailing rate, and a booking fee of 3% of the order subtotal is added and displayed before payment. An account is required to complete a purchase so that e-tickets and guest preferences can be securely stored.
- Bookings are for the named lead guest and the number of guests purchased.
- Maximum 12 guests per lounge booking online; larger parties should contact the Hospitality Team.
- Discount codes cannot be combined and must be applied at checkout; they apply to that transaction only.
- It is the buyer's responsibility to check all details (match, package, guest numbers) before completing payment, as amendments after booking cannot always be guaranteed.
2. Entry & conduct
Guests must present a valid e-ticket (digital or printed) at the hospitality reception. Lounges open 2.5 hours before kick-off and close one hour after the final whistle. Club 111 is family-friendly; guests under 18 must be accompanied by an adult in all hospitality areas, and a Challenge 25 policy applies at every bar. Smart-casual dress is requested; away-team colours are not permitted in home hospitality areas. The Club reserves the right to refuse admission or eject any guest who fails to comply with these terms, behaves in a way that is abusive, dangerous or disorderly, or fails to produce a valid ticket and, where requested, photo ID, without obligation to refund.
3. Ground regulations
Entry to St. Andrew's @ Knighthead Park is subject to the Club's standard Ground Regulations, a summary of which is set out here; the full Ground Regulations are displayed at the stadium and available from the Club on request.
- Tickets remain the property of the Club and admission may be refused or a person ejected for breach of these terms or the Ground Regulations.
- Prohibited items include (without limitation) weapons, illegal substances, fireworks, flares, smoke canisters, laser devices, and any item capable of being used as a missile or of causing danger or disruption.
- Bags may be searched on entry; the Club operates a bag-search and search-on-entry policy in the interests of guest safety.
- Smoking, including e-cigarettes, is not permitted inside any indoor hospitality area.
- Guests must comply with all reasonable instructions given by stewards and Club staff, including in the event of an emergency evacuation.
- Unauthorised standing on seating, encroachment onto the pitch, and the use of unauthorised recording or broadcasting equipment are not permitted.
4. Dietary & allergens
Dietary requirements and allergies must be submitted at checkout for every guest, or notified to bcfc@sportsillustratedtickets.com no later than 72 hours before the match. Menus are prepared in kitchens that handle all 14 regulated allergens; while every reasonable care is taken, the Club cannot guarantee any dish is entirely free from traces of an allergen, and guests with severe allergies should speak to hospitality staff on arrival. Requests received inside 72 hours of kick-off will be accommodated where reasonably possible but cannot be guaranteed.
5. Match changes, cancellation rights & refunds
Match dates and kick-off times are set by the EFL and its broadcast partners and are subject to change at any time, including after a booking is made. Where a match is rescheduled, bookings transfer automatically to the new date at no extra cost. Where a guest cannot attend a rescheduled match, a credit toward any other home match in the same season will be offered if requested within 7 days of the change being announced.
Because hospitality packages are sold for a specific match on a specific date, they fall within the categories of contract exempted from the standard 14-day "cooling-off" cancellation right under the Consumer Contracts (Information, Cancellation and Additional Charges) Regulations 2013 (leisure services tied to a specific date or period of performance). Packages are otherwise non-refundable and non-transferable for resale once booked, save as required by law or expressly stated in these terms. If a match is abandoned before half-time, guests already admitted retain no automatic right to a refund of the hospitality element of their booking, though the Club may offer a goodwill gesture at its discretion. This does not affect your other statutory rights, including your rights under the Consumer Rights Act 2015 where the service supplied is not performed with reasonable care and skill.
6. Liability
Nothing in these terms excludes or limits the Club's or Sports Illustrated Tickets' liability for death or personal injury caused by negligence, for fraud, or for any other liability that cannot lawfully be excluded or limited. Subject to that, the Club's and Sports Illustrated Tickets' total liability to you in connection with a booking is limited to the price paid for that booking, and neither party is liable for indirect or consequential loss (such as loss of enjoyment, travel or accommodation costs) arising from a change to, postponement of, or failure to attend a match, except where caused by their own negligence.
7. Intellectual property & photography
All match footage, photography, branding and content relating to the Club and this website belong to the Club, Sports Illustrated Tickets or their respective licensors and may not be reproduced without permission. By attending, guests acknowledge that photography, filming and broadcast may take place around the stadium, including in hospitality areas, for editorial, promotional and broadcast purposes, and consent to their image being included incidentally in such material. Guests may take personal photographs for non-commercial use only, subject to the Ground Regulations.
8. Accessibility
All hospitality lounges have step-free access, accessible toilets and accessible seating positions, and personal assistants are welcome free of charge with prior notice. Guests are encouraged to tell us about any access requirement at checkout, or to contact the Hospitality Team in advance of matchday, so arrangements can be confirmed before arrival. Assistance dogs are welcome in all hospitality areas. If you need this information in another format, or have feedback on accessibility at St. Andrew's @ Knighthead Park, please contact the Hospitality Team.
9. Complaints, governing law & changes to these terms
Any complaint about a booking should be raised with the Hospitality Team in the first instance; we aim to acknowledge complaints within 5 working days. These terms are governed by the laws of England and Wales, and the courts of England and Wales have exclusive jurisdiction over any dispute arising from them, without prejudice to any mandatory consumer-protection rights you have in your country of residence. The Club may update these terms from time to time, for example to reflect a change in the law or in how packages are sold; the version in force at the time of your booking applies to that booking, and the "last updated" date above shows when these terms last changed.
10. Privacy
Personal data, including guest names and dietary information, is processed by the Club and Sports Illustrated Tickets solely to fulfil your booking and meet health and safety obligations, in accordance with UK GDPR. Dietary data is treated as special-category data and deleted 30 days after the match. Read the full Privacy Policy for details of what we collect, why, who we share it with, and your rights, including access, correction and erasure.